Posts Tagged ‘Writing Articles’

The Benefits Of Writing Articles

Tuesday, November 3rd, 2009

You have a business; you are new and want to build a client list. However, the public doesn’t know much about you.

One of the best ways to build the relations, credibility and to help get people to know more about you and your area of expertise is to write articles. People are always looking for good articles for their websites, blogs and newsletters. The important words here are good and content.

Good articles are content rich. The help the reader understand that which you are writing about. It gives them insight, whether it is about Business, Communication, Health or any number of subjects.
When you provide an article for your reader, whether you wrote it or published it, you are doing your clients a service by educating them in the areas that they wish to learn. Moreover, your credibility can be built or diminished by the article.
Articles also help to keep your website updated and helped to increase your search engine ratings.
Stagnate websites that never change, get a much lower rating with Google. As well, do not encourage your audience to come back. They are thinking, ok, I saw it.

A summary of the benefits are:

For the author, they:

Increased Exposure
Give Credibility (You show your expertise)
Develop Relations (People get to know you better)
Create links to your site
Give you free Publicity

For the Publisher or Website Owner, it provides:

Content
Related Articles that you don?t have to write
Reference and information that you don?t have to write
A vast resource of free information

However, it is important to remember that there can be a downside. Of which you can avoid, once you understand what it is.

There is nothing worse than reading an article that is nothing more than a sales letter, a news release or an inflated glorified piece on how wonderful you are. You need to give the public something that they can use.
Then they are much more likely to follow your link in your resource box, back to your site to find out more about you.

Remember, that in each article, you are communication something about you. You want the message that be one that encourages people to want to get to know you better, to learn more about you know and to become one of your clients or subscribers.

In your resource box, make sure you are clear, stating who you are and where they can find out more about you.
Most article directories and magazines have set limits on the size and amount of information you can place so it is important to ensure it is accurate and inviting. You are not writing articles just for praise and admiration. You do have a business to run and bills to pay. Even if you are a millionaire and want to write just for the shear joy of it and love to teach for free, your resource box is still important, as you would want the readers to know that the information came from a credible source.

So go ahead and get started. Don’t stop at one article, it can easily become buried.. Make it a habit and write them regularly whether it is once a week or once a month. And remember, have fun doing them.

“To Master Communication
is to Master Wealth”

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Easy Article Writing Tips

Monday, November 2nd, 2009

Whether you are just starting out with your online business or you are seasoned pro, writing and distributing articles is one of the most effective and low-cost ways to drive lots of targeted traffic to your site. Writing articles and submitting them to the article directories will get you free traffic when people click on the link in your resource box. It is also a great way to improve search engine rankings, since you will have plenty of incoming links to your site. Let?s take a look at how you can get started writing articles. Here are a few tips to get you started.

Write a Top Ten List

An easy way to get started with an article is to come up with a Top Ten List. Find a topic related to your business and jot down ten reasons why someone should purchase your product or offer advice on a topic that?s related to your website. Examples would be top ten ways to get your baby to sleep through the night, top ten reasons to write articles, or top ten reasons to buy car insurance. Once you have your list of ten items, write a little paragraph about each, explaining the reason in a little more detail.

Next you add an introductory paragraph that pulls the reader into your list. For example an introduction to the baby sleeping through the night article could mention how hard it is to make it through the day and how sleep deprived you are until you get your baby to sleep through the night. Then close your article either by summing up what you just told them in your top ten lists or encouraging them to act on what you just told them about.

Congratulations, you just wrote an article. Of course you can easily shorten this to a top 5 list. Just write a little more about each of your points.

Record Your Article

Some people prefer recording themselves while they are talking about a particular topic and then transcribing and editing it into an article. If you have an easier time talking about a particular topic than writing about it, this may be a great option for you. Most MP3 players now come with a record option, or you can pick up a cheap tape-recorder. Pick a topic and just start talking as if you were explaining it to a friend. Just start babbling and the ideas will start to flow. Now listen to your tape. Write down and arrange the major points you mad in order. Add an intro and a closing and you have another article.

Hire a Ghost Writer

If you are having a hard time writing articles, or just don?t have the time to do it, you can still benefit from article marketing by hiring a ghostwriter. Ghost Writers will write unique articles for you that become your intellectual property. You can post them as your own work to your site, your blog, as well as the article directories. You can find a ghost writer on sites like elance. There are also some freelance writers with their own websites out there. You can usually buy articles anywhere from $5 ? $65.

Write an Outline and Have Someone Else Turn it into an Article

Another option if you don?t want to do all the writing yourself is for you to write a basic outline of the article and the point you want to bring across. Jot down any ideas you have for the article, then ask a friend or hire someone to flesh it out for you into an article. You may be more comfortable with passing these articles off as your own, since the content of the article was your original idea. Someone else just put it into an article format for you.

There is no reason for you not to get started with article marketing one way or the other. Get a few articles out there and then sit back and watch the traffic come in. You?ll be so impressed by the results you can get even from a handful of article, you?ll be writing them and submitting them all the time.

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Submitting Articles For Affiliate Cash

Wednesday, October 28th, 2009

Writing articles can be an easy way to promote your site and affiliate programs. It is by far one of the easiest things that nearly anybody can do and see results. When you write articles and submit them to article directories and ezines you not only get valuable back links. You get the chance to put your material in front of more visitors than you normally could your self.

Like most things in Internet marketing you first have to find a topic to write about. In this case though we are not going to search for keywords that are easy to rank in. You are going to determine the topic of your article by choosing a product to promote.

Preferably this topic should have something to do with your site’s or blog’s main topic. If you do not have a site or blog don’t worry. You can either start up a blog to post them on or simply skip posting your own articles at all.

People out there have been know to make money by promoting affiliate programs in articles without even having a site of their own. It is highly recommended that you have your own articles posted on a related blog or site but it is not necessary.

Now that you have a general idea about what you are going to write about you need to find a product to promote in it. The easiest way to do this is by using clickbank dot com. It is completely free to signup for an affiliate and you will find products on most anything you can think of there. To find a product simply search for your main keyword or browse the category your topic belongs to.

You should not have to hard of a time finding a product. In fact you may find several products. To narrow it down to just one though you will want to choose one with a high gravity or near the top. These products sell better than other ones that are similar. The main reason for this is because they simply have a better sales page. These products should give you better results.

At this point you should have a topic and a product to promote. It is now time to start writing your article. If you know about your topic this will be allot easier. If not don’t worry you can find the information you need online. The best place for you to search is on Google for “Main Keyword Forum” with main keyword being your topic.

You will find literally tons of information on forums. These are by far the best places to look since you will also see what questions people are asking. If you can write an article on a common problem in your articles topic market and how to work around it or solve it that would be great. You know that people are looking for the information so your article should get some good attention.

After you are done browsing around the forums you should plenty of good information to write about as well as knowing the target markets main problems. Now all you have to do is start putting all of that new found information into your article.

You don’t want to just throw a bunch of information together. You must follow the outline of an article to ensure that it gets picked up by several sites and blog’s (more on this later).

The object of your article is to be informative and entertaining. It is hard enough to get a person to look at a banner or classified ad. You want your article to be inviting and interesting so that your viewer will read the entire thing. If your article looks like a big advertisement people will quickly hit the back button and not many sites will publish it.

There are five main types of article styles that you can use. The first of which is the how to. This is by far the most popular and the easiest way to slip in an affiliate link or two. It is easy to sell something that makes the process you are writing about easier or quicker.

Do not be bold though, this will turn people off. Simply say something like “If you have The Great Product skip steps 3 - 5. For now we will just assume that you don’t though”. This is subtle and one of the best ways to pull in results.

The second type of article is the opinion based article. No matter what industry or business you work in there will be new developments, and products. This is a good chance for you to tell the public more about this product or service and slip in your affiliate link. You can easily find something to write your opinion about. Try to write an article about how said product will effect the industry or how it effects your business.

The third type of article is a personal story / inspirational essay. Human interest stories like these are another popular format. You can simply write about your experiences being in your industry or why you started your business. Perhaps throw in an affiliate link to a product that helped you. If possible try to make it humorous or inspirational and if you can pull it off make it both.

The fourth type of article is a book excerpt or condensation. This is the best kind of article to write if you own the product you are promoting. You can simply make a chapter into an article or two to give as a teaser or write a condensed article based on the ideas discussed in the product.

The fifth and final article type is a top ten list. It does not really have to be a top ten. It can be a top seven list or whatever you want but a top ten list article is the most popular. You should easily be able to write an article on the “top five must have TV features” and then make a recommendation towards the end.

Now that you have a good idea of what you article will look like and what information it will contain it is time to start writing. Every article must follow a very basic outline. If you fail to skip over this simple step your article will not get picked up or read.

You will want to keep your articles paragraphs small. Three to four lines should be plenty with the occasional one sentence paragraph. This makes your article easy to read. Most viewers will simply skip over or skim any big blocks of text you have in your article.

The first part of your article is your headline. This should be very much like you would see on a sales letter. The sole purpose of the headline is to grab the readers attention and to stir up curiosity. If your headline is poorly written the rest of your article will not even get looked at. This is by far the most important part of your article.

The second part of your article is the opening paragraph. This paragraph should give a brief overview of what you will discuss and help pull the reader in even further. It should be interesting and leave the reader with some questions in which you will answer in your article. This is the second most important part of your article. If you can keep them interested through this they will most likely read the rest of your article.

The third part of your article is the body. This section will contain the bulk of your information. You should constantly keep throwing valuable information to your reader and avoid any fluff and filler. Your article should be as long as it needs to be and no longer. Keep it short, to the point and simple.

The fourth part of your article should be the conclusion. This section should be one or two paragraphs and review what the reader learned. You should also finish off your article with a call to action or some inspirational words. You always want to end your articles on a high point. This will give your readers the feeling that they did not waste their time.

The fifth and final part of your article should be the authors BIO. This is the place that you will put information about yourself and your place your affiliate link. When putting your affiliate link use something like “To Learn More About Great Product Please Visit - Affiliate Link”. This does not look like blatant advertising and will get you more clicks.

At this point you should have an informative article that promotes a product through your affiliate link. So the next thing you should do is prep your article for submission. In addition to what you have already wrote you will need a summary and some keywords.

Your summary should be about three sentences long and give an overview of your article. Make sure that your summary is interesting and pulls the reader in. Often times your headline and summary are the only thing shown when someone is searching so make them count.

Now make a list of keywords that are related to your article. This will help search engines find your article and help it get better rankings. You are now ready to submit your article.

There are several article directories to submit your article to. I will leave it up to you to find directories to submit to. If you simply type in “article directories” you should get a list of hundreds. I suggest that you submit to the top twenty or so to get good coverage. The more directories you submit to the more chances you have of sites publishing your article.

Most all article directories are the same. You will have to first sign up for an authors account. Then you can start submitting as many articles as you like. It can take as little as an hour and as much as a month to get your articles approved. Keep in mind that these people have tons of articles to go through. So instead of wondering when they are going to get reviewed write another article.

Article writing is one of the easiest ways to make money promoting affiliate programs. Once you get into your article writing groove it will take less time to write and submit each article. Like with most things the only way to improve is through practice.

Keep writing articles on your chosen topic until you think you have covered all the topics basis. Once you are done with that topic move on to a new product and a new topic. If you continue to do this you will eventually find affiliate sales coming from all directions.

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