Posts Tagged ‘Traffic Building’

Pushing Traffic To Your Website - Simply

Sunday, November 15th, 2009

Wealth building stories abound about website businesses doing well. Though many are true there are far more that fail . Most can?t even be called a ?business? because they were started without planning, or research of any kind when choosing their niche . People often just hear about others creating income and assume that it is just a matter of building some type of website on the Net and then ignoring it to let the money roll in. Not that easy simple . It requires dedication .

Like any endeavor it takes a plan and an understanding of how money can be made.

Not only is the website needed, which means knowing how to get a domain, a host server, and tools to upload files, among other requirements, but it also needs visitors. Getting that information to your people to your website through means of a good website program means clicks on your ads, or those items you are selling. Without them your site could be the best looking website on the Internet, but it won?t make you money.

To get website traffic to your web page rather than someone else’s, it needs to be found. Creating ads using PPC (Pay Per Click) that could direct potential traffic to your web page might create an increase in visitors to your website to your site, but it is costly and seldom does the amount of money made from traffic finding your site, using an ad you are paying for, justify the cost . Many people waste hundreds of dollars before they understand that PPC just does not work unless you are promoting one specific product, rather than an entire website in the hope of getting someone to click anything on your site. Too many people click PPC ads just to see where they are sent to . They may have little intention of actually doing anything more than just looking and leaving.

What you want is called ?natural traffic?. That is traffic to your website generated through the use of links. Either links in articles you have written, links on social websites such as My Space or forums, links on Twitter, and even reciprocal links from websites (these are links in which another webmaster and you agree to display each others links on your own website).

Exchanging links also boosts your chances of getting a higher ranking in search engine results. Search engines can give sites a higher rank if they have an inbound link from a website that is considered more important than your own. With a good ranking position in the search engines, you will generate more traffic to your website without the high costs.

Using simple SEO programs as a guide it can be fairly easy to increase your page ranking in a short time. While some labor so hard to make their site one of the high ranking sites per keyword search, you get the chance to be on the top of the list of a search result, increasing your chances that your website will be visited. With good SEO, you drive traffic and website visitors to your site a lot faster.

Never forget about the power of article writing and submission. Place articles on your own website and submit articles to article directories with a link or two (most allow no more than two) back to your website. These links are placed in what is called the ?resource box?.

The resource box is found at the end of an article. In the resource box write a little about yourself and your site. If you provide an informative and engaging article, website traffic will come back to your site for more. This results in repeat people.

There are many writers and sites that are willing to provide free articles as long as they can get their own name or website onto the Net. Many websites are created for the new webmaster to learn how to get visitors to your website and improve their new website. This provides free advertising for you and content for others to post on their website. Should you use an article from an article directory that is not your own never remove the resource box.

You can sometimes get free advertising when you go to forums that have the same subject or niche with your site. Providing an answer to a question and giving a link back to your website for a legitimate reason can provide a lot of visitors to your website. You just want to be sure that placing backlinks on the forum is allowed and you don?t do it so often as to make it spamming.

Find out useful info in the sphere of free traffic - make sure to read the site. The times have come when proper information is truly within one click, use this chance.

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Driving Targeted Customers To Your Site With Article Marketing

Monday, November 9th, 2009

If you want to promote your business and your business expertise, write an article. Writing an article is important, no mater if you’re just starting out or if you’ve got a track record in on line marketing. Realize that individuals more and more are turning to the Internet for information. That’s what they’re looking for, that’s what you must provide to them.

The primary benefit of writing and publishing articles is that you can elevate your status as an expert in your area. Potential customers will be impressed and purchase your product if they feel you are an expert.

The purpose here is to drive traffic to your site. It is important that you find a way to have incoming links that are boosting your Home Based Business page ranking in a search engine. When you’re successful, you’ll find several sites that will host your article, driving more traffic to your site and potential building a potential profit for you.

It is important to understand how you can make Google work for you. Google uses various tools to measure the importance and impact of your site. You must learn how to use and interpret Google’s page ranking.

Going back to posting articles on your site. Anything you post on your site must have value for your visitors. You must give them information or ideas they might not get anyplace else. Now, how do you get ideas for articles you want to post on your website?

One thing you can do is to research a phase on Google that interests you. Another is to look through the various article directories. You can probably find an article you’re willing to post on your web site, or you might find an article you want to rewrite and ad a twist of your own.

You might want to consider article for which the copy right has expired - articles in the public domain. You can find many of these articles simply by Googling the phrase “public domain”. One potential path is to purchase articles you can use in your Internet Marketing campaign. There are Private label articles available that all you to publish the articles with our name on the article as the source. It would be advisable to rewrite the article in a way that makes it look and feel original. Otherwise, there is the possibility of thousands of articles that look and feel the same as yours appearing all over the Internet.

The question is, how do you write something that someone wants to read? The simplest way in this world of e-Marketing is to write an article as if you were writing it for your very best friend. It’s easy to explain any idea when you approach it from this point of view.

It is a bit more challenging if you simply don’t like to write, or if writing is simply not your strength. In this case, you can hire someone to write your articles for you. There are several different Internet sites that can connect you with freelance writers. One advantage to these sites is that you can request writing samples which will help you find a writer whose style you are comfortable with and will work well on your website.

Once you’ve finished the writing for your website, you’re ready to submit your article and have it published on the Internet. Your first submission should be to the myriad of article directories that exist, along with article announcement lists. You’ll find your article has instant exposure to eager searchers looking for content. Content searchers are individuals looking for whatever they can use to build their websites, their ezine or their blogs.

When you do publish something on your website or another blob, don’t forget to use an appropriate resource text box. Always make sure you have identified yourself, your blog and your website. If you work this method on a consistent basis you’ll be building a base of individuals who will be following your blog and/or website and become potential customers.

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Sending Traffic To Your List Building Page. Part One: Blogging

Tuesday, October 27th, 2009

It took a long time getting your squeeze page built just the way you wanted it, right? Now, how can you get traffic? It’s the lifeblood of the Internet according to some. So, how do you go about getting it?

There are several ways to get traffic, actually, but not all of them may be right for you. Let’s explore the different ways of getting traffic in a series of articles.

The first will be about blogging.

Blogging! You’re probably thinking, I can’t write. Well, yes you can! You don’t have to be Hemingway to start a blog. You can be a decent writer, know how to get a point across, and have a successful blog. Just be sure that people are passionate about your subject matter. If you aren’t, then you shouldn’t even have a squeeze page up and running. If nobody is searching for your keywords, what’s the point? But let’s say that you know they are and that you’re good to go.

Maybe you’re building a list around something rather unusual, like World War II Battleships. If you’re passionate about them, you’ve undoubtedly read lots of books about them, and may even have visited one or two. And let’s say you have pictures! How great is that? Now, you can put those up on your blog, and write a short paragraph about each one. One picture per blog post. Or, just give some great battleship trivia facts. If you write about something most battleship aficionados would know, then write your viewpoint on it, and so on.

But if you absolutely are letting writing a blog yourself stop you, don’t! Hire someone to write posts for you. You can pay as little as $2, or as high as thousands of dollars, but somewhere between $10 and $15 may do the trick. It just depends on how tough your niche is to write about. You won’t get a very high-quality article for $2, that’s for sure. And you may need more research than a $15 an article writer is willing to do. So, what you pay is really up to you. The important thing is to find someone you can work well with and who is dependable.

Make sure that your keyword is in your title, and that you use it early and often in your article, too. Just don’t overdo. About 2% keyword density is considered appropriate now. That means don’t stuff keywords into your post, just to get the search engines to visit. The search engine experts think that Google’s using something called “latent semantic indexing” or LSI to spider content now. That means they’re looking for keywords, but they’re also looking for words and phrases that surround your topic. In other words, don’t have “Britney Spears” as a keyword because people search like mad for it. If you have that keyword, your site had better be about Britney Spears.

Google decides their hierarchy by what they call “page rank.” By meeting the keyword requirement, updating your site often, making your site bigger, etc., Google will give you higher ranking. The higher your page rank, the higher your page will appear in the search engine results pages, in most cases. That means more traffic.

But search engines frown on duplicate content, so don’t post to your blog and then take the very same thing and upload it to a bunch of article directories. Why is this bad? Because search engines want the most unique results they can get for the people who are searching. They don’t want the same article coming up in the first page of their results. So, just completely rewrite your article, if you want to use it for directories, too. Otherwise, only one page will get the benefit of your work and it may not be you.

What will work for you is the fact that blogs are the darlings of search engines. Why? Because spiders can crawl them easily, they’re usually indexed quickly, too. Plus, every post is considered to be another page. So, post every day! The more pages a site has, the higher its page rank will be. That means, the higher it will be in the search engine results pages and the more your site will be seen.

Also put a call to action at the bottom of each post you make that’s hyperlinked to your squeeze page. Include your keywords in that phrase, too. Now, you’re getting direct click-through traffic to your squeeze page. Awesome! Make your blog better every day and watch the traffic grow.

In our next article, we’ll discuss even more great ways to get massive traffic to your blog.

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Sending Traffic To Your List Building Page. Part Two: Getting Blog Traffic

Tuesday, October 27th, 2009

We’re back again to talk to you about more ways to get traffic to your blog, which will in turn send more traffic to your list building or squeeze page. Last time, we talked about setting up and adding content to your blog. This time, let’s discuss other ways of getting traffic.

Natural search or what they term “organic” search traffic is great, but it takes a while to build up. But there are other search engines you may not be aware of. They’re specifically geared toward searching for blogs. One of the oldest is Technorati at http://technorati.com. If you have a blog and haven’t “claimed” it at Technorati, it’s probably a good thing to do. Your site will be indexed and ranked, and you could pick up an audience, too. The more people who like your blog the higher it will rise in the rankings.

There are other less “interactive” blog searches, too, like Blogsearch.Google.com or IceRocket, but there are many more. List your blog with as many as possible.

But the interactive sites are very popular right now. I’m sure you’ve heard of MySpace and YouTube, or you’ve been hiding in a closet somewhere. These sites bring traffic, but there are hundreds of sites that will have the same effect, if you get involved in what’s called “Web 2.0.”

StumbleUpon: When you write a post, you can “StumbleUpon” it. Give each of your pages a StumbleUpon vote and watch your traffic soar. To get to that page, rather than just the first page of your blog, you’ll need to click on the post’s title (if you’re using WordPress) or click on a link that says “permalink.” That will take you to a page with the precise post number included. StumbleUpon those each time you post.

SpicyPage: This is somewhat like MySpace in that you’ll have people asking to be your “friend,” or you can find friends of your own. SpicyPage is different than Digg or StumbleUpon in that you can include not just your blog postings in your profile, but your web sites as well. Make a lot of friends, get lots of votes for your site, and your traffic will climb.

Digg: Digg was created mainly to mark news stories for its members–news stories of interest. Well, when you post to your blog, that’s news right? Unless you’ve posted nothing but a picture or silly nonsense or random musings, Digg will accept your vote for other people to see what you’ve voted on. Be sure that your post is an article, though, or your page might be “buried.” You don’t want that.

Most of these sites work the same way or similarly to the sites above. Others include Furl, Reddit, and RawSugar, but there are hundreds. Sign up for as many as you can, and each day enter your posts into as many sites as you can. The more you enter, the more your traffic you’ll get to your blog.

One more way to get traffic to your blog would be:

Wikipedia: This online, user-generated encyclopedia is an incredible source of incoming traffic, if you can meet the editors’ requirements. At the bottom of every post is a section called “Other sources,” and this is where you’d enter the link to your blog. Just be sure that you’re providing quality information in that category and that your site isn’t commercial.

If you have a non-commercial blog, as with my own at ADHDWebsites.com, where I do nothing but talk about ways to control ADD and ADHD, then you might consider adding your link to Wikipedia. Just be sure to follow the guidelines or your link will be edited out, almost before it takes hold.

All of these sources will bring tons of traffic to your site. They take some time to set up, but many of them have toolbars or buttons you can put right on your browser to make submitting easy for you. The whole thing is to be consistent. Add good information to your blog, and then be sure to favor your posts every time you make them in as many places as you can, and you’ll be amazed at the traffic you get. For even more places to submit, go to http://www.go2web20.net/ .

Next time, let’s discuss another way to get traffic to your list building pages… writing articles.

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Building Traffic Using The Popular Exchange Sites

Wednesday, May 27th, 2009

Building traffic using the popular exchange sites

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The following article lists some simple, informative tips that will help you have a better experience with website traffic.

Those of you not familiar with the latest on website traffic now have at least a basic understanding. But there’s more to come.

Traffic Exchange Sites are websites where you get page views of your own site in exchange for visiting others. Many such sites are available. However, choosing the right one or a combination of them can be a very time consuming process.

Basically there are two types. Manual surfing and Auto surfing. Some Traffic exchanges cater for Manual surfing only, some cater for Auto surfing only and some cater for both.

Manual surfing - This requires your input by clicking a button after a specified time period, generally 15, 20 or 30 seconds, although there are a few other variations. With manual surfing, the surfer is expected to view each site. However, with most exchange sites, it is possible to minimize or resize the windows. This defeats the purpose because it allows multiple sessions to be run simultaneously. On the better exchange sites, security measures are often used to deter this. These are normally random prompts that require user input. For example, after x number of page views, you may be required to enter a code, select a color or image or perform some other variation of this.

Auto surfing - This requires no input. However in reality, your input may be required because of popup or frame breakers. Some traffic exchange sites require that the pages run are maximized and although you can minimize the page yourself, it will automatically maximize at the next refresh. You will also find that with some exchange sites, pages will run on top whereas with others, pages will run quite happily underneath, allowing you to do what ever you like without ever viewing the page content.

Both manual and auto surfing will bring traffic to your website, but there is a much greater likelihood of your web pages being actually seen with manual surfing.

Credits - As well as surfing, credits are usually acquired for subscribing, for referrals and for any winnings associated with exchange site lotteries, games or competitions. These credits can then be used to increase the traffic to your site. Some exchange sites will also allow you to sell your credits to other members.

Free or Paid - The majority of Traffic Exchanges offer a paid option. This option may give you a better surf ratio, bonus credits, money for referrals or other benefits. Before paying however, it is important that you test how targeted the traffic is that you receive. There’s no point in paying for extra traffic if it doesn’t generate any more income for you.

Click for Credits or Buy Credits - Is it worth buying credits?

This can depend on a number of reasons. The two main ones are time and money.

Let?s take an example

At the time of writing the cost of 2000 credits for free members of a well known Traffic Exchange Site was $40. This works out at $0.02 a click. For pro members the same $40 bought 2200 credits.

With the number of clicks limited to 250 per day and page views of 20 seconds this means that in theory it will take you 250 X 20 = 5000 sec or 83 minutes 20 seconds to view the 250 pages. However in practice you must allow extra time for clicking the next button, clicking the title of the page you will be viewing and any sites worth looking at.

Since I am a firm believer in practical results, I viewed the 250 pages. It took me 2 hours and 12 minutes to accomplish this. During that time, I accumulated 854 credits. To buy these credits would have cost $17.08 as a free member and approximately $15.53 as a pro member. Allowing for rounding up, this equates to almost 390 credits per hour or $7.80 per hour cash value.

Now ask yourself this. Would you work for $7.80 per hour?

I must emphasize that this is only one example and that other results will differ because of the random allocation of credits. It is shown here only as an example and to give you an idea of the cost implications for one particular traffic exchange site. The cost of credits may differ dramatically for different exchange sites. If you buy or intend to buy credits from a traffic exchange site, you can apply what is shown in the example. There’s no need to click on a large number of websites to find out if your exchange site is giving you enough credits for your money. A sample of around 20 sites should give you enough information to produce a rough value-for-money guide.

If you enjoy this sort of thing or want a break from train spotting, you could expand on this. Increase your sample size, increase the number of samples, select a good representation of traffic exchanges and tabulate your results. Choose enough sites and you will be able to create your own league table. There?s a market for everything.

Whether you use traffic exchange sites or not in the quest for more visitors to your site, you should at the very least know what they are and what they do. But don’t totally dismiss them. They are part of an expanding market. I recommend that you try at least one traffic exchange site. You could read every book on the subject, but without active participation, you will not be qualified to comment on their worth or suitability. The time taken for a few mouse clicks is a small price to pay. If it works for you, you have learned. If it doesn’t work for you, you have learned.

When word gets around about your command of website traffic facts, others who need to know about website traffic will start to actively seek you out.

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Read practical suggestions to web traffic - welcome to your individual knowledge base.

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