Posts Tagged ‘Myth’

The Good, The Bad, And The Ugly Of Ebusiness

Thursday, November 19th, 2009

While many people are already experiencing the joy and tribulation involved in running their own internet business, many others are considering going into business on the internet.

If you are considering starting your own internet business then you need to consider the good, the bad, and the ugly truths of ebusiness.

What is good about internet business? Probably the single greatest benefit of ebusiness can be summed up in one word — opportunity. There are numerous opportunities to start a business, buy a business,and grow a business on the internet. There are also many opportunities to learn everything you need about doing business on the internet from blogs and newsletters, articles, ebooks, and forums.

What is bad about internet business? The prevailing myth that you can get rich quick on the internet. Yes, there are many people making millions off their internet businesses and some people even manage those staggering sales numbers they use for their sales pitch. But the real, cold, hard truth is that it takes time to learn how to do business on the internet and it takes time to be a success on the internet. Once you have done your groundwork then you may well also achieve those amazing financial results, but many people give up long before and miss out on their opportunities.

What is ugly about internet business? The simple fact that scams abound. So many people buy into the myth of the internet get-rich-quick-scheme they are willing to put down hundreds, even thousands, of dollars to buy into the dream. Many of the people touting these “successful” programs are not actually rich or successful themselves. In fact, their only income is generated by scamming newcomers.

So how do you embrace the good, avoid the bad, and ignore the ugly?

First you must explore your opportunities. Remember that the internet really is the information superhighway. Study and learn and question — and continue to do all three even after you have started your own business and even after you have made your first million.

Second remind yourself, daily if necessary, that no one gets rich quick on the internet but that millions are there for the making if you only put in your time and learn. Doing business on the internet is much like the tortoise and the hare. Slow and steady wins the race every time.

Third do not sign up for any scheme, program, or partnership that involves sharing your credit card information until you have thoroughly studied the situation from all angles. There are reputable and worthy opportunities that might involve a fee, but if they are worthwhile and reputable then they will not expire in 24 hours, there will ample freely available material to study, and you will see evidence of the program’s success.

Don’t let all that is ugly and bad overshadow the true good that can be accomplished on the internet. You can start your own business, you can make it successful, and you can make it lucrative — and it doesn’t need to cost you anything but time and ingenuity. That is what is truly amazing about doing business on the internet.

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SEO Myths ? Pit Holes On The Way To The Top

Saturday, October 31st, 2009

A search engine optimization expert’s job is constantly changing. If you don?t stay on top of the news by persistently keeping abreast of the technologies, information and developments, and even experimentation to find the best results, you will be outdated.

Here we are going to discuss some Search Engine Optimization Myths, these are the usual claims like ?guaranteed rankings? and ?permanent rankings?. Let us deal with that part right here and now: there is no such thing as a guaranteed ranking and certainly no such thing as a permanent ranking, unless you keep optimizing your site from time to time and that is an ongoing process, not one to be handled on a yearly basis. A guaranteed ranking is essentially an insurance policy ? an SEO company who makes a guarantee is essentially charging you enough that they can refund the occasional customer whose site does not get ranked high enough fast enough.

Secondly, there are the techniques that used to make an impact on the search engine rankings in the simpler days, or those that are just plainly unethical ways of gaining in ranks; which, incidentally, are ones that the search engines have their guard up against.

Meta Tags ? once used for assisting webmasters, meta tags were a good way for search engines to find relevant content. As always though, people improvised and started using irrelevant keywords in the Meta tags to misguide search engines. Meta tags have since become a SEO myth that some people still concentrate on; others that are up to date in the business understand it to be a story of the days gone by.

Another SEO Myth is the use of multiple domain names. While some people believe the use of multiple domain names will get them higher rankings, the easiest way to find out if it works is to look at the successful sites: Ebay, Amazon, and even GameSpot, rank high in the search engines in their respective domains, yet they have hundreds of pages worth of content. If it was so useful to have multiple domain names, why would those sites ignore the brilliant idea and not split their content into different sites? The fact of the matter is that by splitting content you can limit the potential of your website while by creating mirror sites, you are very likely to be ignored by the search engines altogether. The process also takes longer to optimize each site and build reasonable, and relevant, link exchange programs?and that is when we totally ignore the fact that you pay 10-15 times extra to get the same number of mirror sites created and hosted.

Doorway and gateway pages are result pages created by so called SEO experts who use automated programs to create optimized pages for your site that are Search Engine specific. These result pages do not link to your site or add informational value to your content, they are supposedly there to get your rankings up. Of course, these result pages are different for each search engine and that leads us to the question, how do you optimize a page for Alta-Vista and Google at the same time if, theoretically and most probably, their requirement for keyword density is different? The answer is simple, you don?t. The use of gateway or doorway pages was a practice that Alta-Vista banned from its rankings back in 2001, and Google does not allow it either. It is an unethical practice that has nothing to do with the creation of good content which is the end aim of all search engine searches.

Resubmitting the site to the search engines every week is another one of the myths that are not likely to get you any results. Why would it? The companies that offer services such as this usually offer to submit to numerous search engines every week. But who needs submitting the sites to all those search engines? The commonly used search engines are barely a dozen and those are the ones that matter because people just do not use the rest often enough to pay attention to them. Additionally, resubmission is an excessive practice, a waste of time since the search engine already has your site listed, and so multiple resubmissions can be termed spamming, and another unethical practice that Google, for one, does not appreciate. In fact, there is a theory that they actually downgrade such sites - would you pay to downgrade your site for perhaps the most widely used search engine? I wouldn?t.

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Passive Income Secrets Revealed - How To Create A New Stream Of Automated Passive Income In Less Than 24 Hours!

Monday, October 26th, 2009

“Passive Income Secrets Revealed - How to Create A New Stream
of Automated Passive Income in Less Than 24 Hours!”

By Jason & Skye Mangrum - http://www.JMSkye.com
Copyright (C) JMSkye.com All Rights Reserved.

You may share this article with anyone you wish.
Place it on your web site, or send it to your lists.
Please keep all content in-tact including this notice.

Passive income on the internet is not a myth. But many
people are convinced it is…

Why? Because they don’t understand the true meaning of
passive income.

What is automated, passive income? It’s a major benefit
that comes from taking the inital action required to set up
a truly automated system for passive income.

As you read every word of this article, you will learn how
to set up a fully-automated “Passive Income Generator”
based on these three elements:

a) An affiliate product to promote
b) Your Passive Income Engine
c) Multiple streams of targeted traffic

Ready? Let’s get started…

Step One: Find An Affiliate Product to Promote

Why an affiliate product? Because in order to have a truly
automated system for passive income generation, you need to
focus on driving traffic, building your list, and
increasing your conversion from pre-sales tactics. It can
be very difficult to create a passive income generator with
your own product, because you still have customer support
issues, email issues, refund requests to fulfill, JV
requests… the list goes on and on. However…

When you’re promoting an affiliate product, you can set up
the system once, never touch it again, and profit
automatically for years and years to come!

If you already have an affiliate product in mind, great! If
not, simply head over to the ClickBank Marketplace
(http://clickbank.com/marketplace) and locate an affiliate
product with high conversion, and a high ranking in the
Marketplace.

For this exercise, we’ve chosen to promote Simple-ology 101:
Mark Joyner’s brand new HUGE online video course and
digital learning workshop. (see: http://www.Simple-ology.com
or you can send a blank email to: simpleology101@aweber.com
for more information and a free video course)

Your affiliate product owner may or may not have existing
promotional materials for you to use. If you’re lucky
enough to get a few sample promo emails, you’ll save
yourself some time and creative energy. If not, write your
own. Remember, once you set this up, it’s gonna run on
autopilot. So you want to do it right.

Alternatively, we’ve met quite a few more-than-generous
affiliate product owners who are more than happy to write a
few promotional emails for you. You’re going to be making
THEM money, so they shouldn’t mind too much. :)

Got your affiliate link & promotional materials? Good. Now,
onto the next step…

Step Two: Set Up Your Passive Income Engine

In today’s internet world, there’s one thing that comes to
mind when someone mentions the word “automation”…
Autoresponders!

Autoresponders to this day, remain the #1 undisputed
champion of all passive income generators. Why? Because
they contain the very essence of what it takes to create
true passive income. You set it up once, enter your
promotional messages to go out sequentially over a period
of time, and then forget all about it — you’ve got a
’simplified’ Passive Income Generator! (send an email to:
simpleology101@aweber.com for a perfect example of this)

For this step, (you guessed it) you’re going to need a
reliable autoresponder.

We highly recommend Aweber (http://jmskye.com/aweber)
because of all the systems we’ve tried, Aweber’s unlimited
autoresponder capabilities, pure reliability and increased
email message delivery rates prove to be the best.

When you have your autoresponder, insert the promotional
emails and reminders you either received or wrote yourself
for your chosen affiliate product.

Set them each about 3 or 4 days apart. The more messages
you have, the better.

Think about this. What you’re doing right now, is creating
a system that will automatically follow-up and remind your
future prospects again and again about whatever affiliate
product you choose to promote. At first, you only want to
choose ONE product to promote. Why? Because if 100% of your
messages are directed to your affiliate product, you’re
going to be running at 100% promotional power!

When you’re finished setting up your inital autoresponder
messages, it’s time to create your web form. Aweber
(http://jmskye.com/aweber) does this for you, quite easily
with their “web form wizard.” Write your call to action,
click a button and out pops the code to copy & paste into
your web page to create your web form.

Note: Half-way through creating your web form, you’ll be
asked what page you want to re-direct to after a successful
subscription. Aweber has a default thank you page, but
you’ll want to change that to your affiliate link. Now,
whenever a future prospect signs up to your web form,
they’ll be immediately re-directed to your affiliate
product’s sales page!

To complete your Passive Income Engine, you’ll want to
create a new HTML file (we use Dreamweaver) and insert the
code for your web form. This will be a *very* simple web
page, containing:

a) An attention-grabbing headline
b) A powerful opening statement
c) A short list or description of benefits
d) A compelling call-to-action & web form

These four elements make up what Jonathan Mizel calls a
“Name Squeeze.”

This specific configuration has accounted for
visitor-to-lead conversions of up to 60% in some cases! And
if your affiliate product’s sales page does it’s job of
converting well, you just might experience sales
conversions up to 10%!

Sound far-fetched? We used the exact steps you’re reading
to build our first “test” name squeeze at
http://www.jmskye.com and we’re getting a fairly steady
lead-to-sale conversion of as much as 10.2%! (If you’re not
sure what this means, roughly 10 out of every 100 people
who sign up to our name squeeze end up buying our affiliate
product within 24-48 hours)

This brings us to the final element of our Passive Income
Generator…

Step Three: Create a Perpetual Targeted Traffic Machine

What the heck is a “Perpetual Targeted Traffic Machine?”

Simply put, a PTTM is a viral-based mechanism designed to
strategically pull a never-ending supply of laser-targeted
web visitors to your name squeeze.

In order to make this work effectively, you’ll need to
integrate a few Viral Marketing strategies into the mix. We
suggest adding a small note at the end of each and every
email autoresponder message, allowing and even encouraging
the reader to tell others about your web site name squeeze.

Chances are, just because you add the note, people will act
on it. But if you want to increase your effectiveness
one-hundred fold, include an inscentive for telling others
about your web site. There are TONS of ways to do this, but
remember - you want to do it right the first time…

Here’s a quick suggestion that works like crazy:

1) Go to http://www.GoArticles.com and gather 15-20+
articles relating to whatever subject matter or topic your
affiliate product is about. (make sure you have the
authors’ permission before using any of their content)

2) Compile the articles into a single PDF document
(http://adobe.com) and give your new Special Report a
captivating title. Be sure to add your name and the link to
your web site name squeeze at the top, bottom and in the
middle of the document. Make *sure* it’s clickable! (Hint:
You may also add a recommendation to your actual affiliate
product inside the PDF)

3) Make it VIRAL by using ViralPDF
(http://viralpdf.jmskye.com) to create a “brandable”
version of your Special Report, where the reader can enter
their name and web site as the “Sponsor” of the Special
Report, and give it away to their mailing list and web site
visitors.

4) Use a Tell-A-Friend script such as
http://tellafriend.jmskye.com to encourage your readers to
tell others about your site and in return, they get the
Rebranding Rights to your Special Report!

5) Get a free account with TrafficZap
(http://trafficzap.jmskye.com) and set up your account to
send targeted traffic to your name squeeze. Now, place the
code for your TrafficZap button into your web page. This
will cause you to effortlessly attract TrafficZap
affiliates, which literally puts traffic generation to your
name squeeze web page on autopilot.

Highly Recommended: For fast and maximum results, we advise
you to invest in a targeted visitor package from
TrafficZap. 99% of web sites offering this kind of service
are WORTHLESS and a complete waste of your time and
money… but our tests have shown that targeted traffic
sent through TrafficZap to a name squeeze actually converts
into sales!

6) This one’s a no-brainer. Get your free account at
InstantBuzz and use this massively viral traffic generating
toolbar to send even more web visitors to your web site
name squeeze. You can also invest in their “1.3 Metric Tons
of Advertising” package and give yourself a lucrative sales
boost for cheap. (see: http://instantbuzz.jmskye.com)

7) For the truly passionate, we highly recommend you use a
new software program called ArticleSubmitterPro
(http://jmskye.com/aspro) — submit at least one article
per week for six weeks, and in the signature box or even in
the article itself, create a logical tie-in to your name
squeeze web site. (Article writers are reporting major
increases in traffic within days of using this software -
we fully support the use of, and recommend this software.)

That is it… you are done! (well, almost)…

For your last step, you’re going to want to PRINT THIS
ARTICLE. Keep it by your computer, and reference it often.
We realize many people are willing to pay for this
information we’re openly giving to you for free…

We encourage you to make the best use of it. You haven’t
actually followed the steps just yet… many people reading
this won’t. But if you print it right now, you’ll already
be miles ahead of the thousands who didn’t. Want to get
even further ahead of the pack? Follow each step given in
this article after you print it.

Best of Success!

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Attraction E- Marketing ? A Myth Or A Reality ?

Tuesday, August 4th, 2009

With the onset of global recession, tens of thousands of people around the world have lost their jobs. In such difficult circumstances it becomes crucial to supplement your family income by doing some part time or full time home based business to make ends meet. It is in this context that the Attraction Marketing Strategies comes to you rescue.

Many people who are interested in Home Based Business Idea have no idea how to start one or what to do. For those who are already engaged in a Home Based Business, they are not making enough profits and are looking for ways to boost their revenue.

Most of these Home Based Businesses are looking for a guidance, professional help and able leadership to drive them out of the crisis. The relevance of Attraction Marketing becomes even more pronounced in today?s context.

Traditionally speaking, Attraction Online Marketing is all about attracting people to your business rather than chasing after them to conclude the sales. In other words, it is all about identifying your target audience who are interested in your products/ services. Next step is to position yourself in such a way that they are able to reach out to you easily. The best medium to achieve that is through Internet.

The enormous reach of Internet is far beyond any conventional media. In a month, Google is said to process 17 billion search requests from 200 million people. In other words, an average person does about 80 searches per month. More than 70% of North American population constantly use Internet. The enormity of power and influence of the World Wide Web becomes relevant now.

Attraction Marketing enables people to sell themselves. It is well known that people never want anything that is forced on them. Attraction Marketing, on the other hand, works on a simple system of intricately woven online and offline technologies, tools and strategies which will draw people to your business like a magnet.

Many people shop before they want to buy something. So the winning strategy is to gain your clients? trust. Show them that you have solutions to offer to their problems. Share your expertise and knowledge with them and gain the reputation of being their trusted advisor. Provide them valuable tips on how to use your products or services to their best advantage. Gain the goodwill of your prospective clients by educating and assisting them to make an intelligent decision on purchase.

Attraction Online Marketing is based on the ideology that you have the best product or services in the market today. But it will be completely useless if your marketing strategy is not adequate to bring in potential clients. Attraction Marketing will provide the most optimized and successful marketing system, which will in turn bring people to you.

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Indispensable Internet Marketing Instruction Guidelines - Learn To Make Money Online

Wednesday, June 10th, 2009

For the most part individuals, when they set in motion a work at home business, first consider affiliate marketing as a technique for making an income. This is of course is one of the top places to start. There are a lot of benefits that come with internet marketing. However, there is also a big mistaken belief that it is the easiest thing a work at home newbie may ever do. It isnt, not unless you reflect on these tips.

You want a served market. Not all markets are goldmines. There are a lot of underserved markets out there and theyre that way for a cause- there is no money in them. In order to be lucrative you want to find possible niche markets and market internet products to them. You in addition have to determine the profit potential of that market before you get in. One way to verify if there is revenue promise is to look at if an internet product already exists in the place you are targeting. You can do this by searching at ClickBank marketplace. Gaze over on hand products and see if there is a money-making affiliate program in place.

You require a list. Loads of affiliates suppose that since they are selling somebody elses product, instead of than their own,they dont need to relate with individuals. Not anything could be further from the reality. You need a list, since the money is in the list. But creating a list is only half the work you must have a connection with your subscribers. The actual profits are in the relationship you have with your list. Its a myth that your list has to be gigantic in order to be a super affiliate (although it is helpful), its how responsive your list is that makes the actual difference.

You want to make a direct response. One of the most effective ways to creating affiliate pay outs is to set up a straightforward direct response website to market your chosen online program. This is called an affiliate leads response page. You want to have just one page for this website so that your visitor does not get distracted with anything else.

It must have an opt-in page and a redirect to the online sales page. This setup will allow you to capture leads and to make income from your site over and over.

Go after up with your leads. You will require an auto responder to supply your consumers high quality material that they cant wait to devour. Your material should inform and make a relationship with your future clientele. You can make a 7 day mini e-course or a monthly bulletin. Map out a schedule for your material.

Enthusiastically promote your lead capture page. You need drive to traffic to your site, without it you have no business. Dont promote for a week or two and expect to make a colossal response. Many affiliates dont promote as hard as they ought to. You want to get to as many targeted guests as achievable to your leads capture page. This means getting in front of as many individuals as possible as often as possible. You can do this with Google adwords, articles, and getting active in forums. The more your out there the better.

Internet marketing is a fantastic spot to start for a work at home beginner but dont get caught up in the attractiveness of selling other peoples products for a fee. Online marketing like any other marketing method is labor. Completed properly, however, it can produce a passive income for any looking to work from home.
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