The Increasing Power Of Publicity/Media Exposure — And How It Can Benefit Your Business.
Tuesday, November 24th, 2009The call came into my office and the voice on the other end was very energetic, almost giddy: ?I have finalized my marketing budget and need your help launching an advertising campaign for my new product,? he breathed. ?Congratulations,? I replied, ?but before we implement an ad campaign, I want to make sure you have [...]
